untitled (War Bonds promotion), Alberto Vargas

Artwork Overview

1896–1982
untitled (War Bonds promotion), circa 1943
Portfolio/Series title: created for Esquire magazine, November 1943
Where object was made: United States
Material/technique: airbrushing; watercolor
Dimensions:
Image Dimensions Height/Width (Height x Width): 58 x 76.2 cm
Image Dimensions Height/Width (Height x Width): 22 13/16 x 30 in
Mat Dimensions (Height x Width): 24 x 32 in
Credit line: Gift of Esquire, Inc.
Accession number: 1980.0666
Not on display

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Images

Label texts

Exhibition Label: "Alberto Vargas: The Esquire Pinups," Sep-2001, Stephen Goddard, Maria Buszek This watercolor never appeared in Esquire. It was evidently used to promote War Bonds. War Bond advertisments were often associated with personal hygiene products, transportation, or, as in this case, radio communication. Gatefolds were sometimes turned into War Bond posters after being published as pinups.